Nikos Rigert Zotas is a Strategic Business and Innovation Consultant and a PhD Candidate at the University of the Aegean, focusing on Business Strategy and Digital Transformation. He holds a degree in Economics and Business Administration from the University of Patras, as well as a Master’s degree in Digital Innovation and Startup Entrepreneurship, jointly delivered by the University of the Aegean and the National Technical University of Athens.

His academic and professional background combines business strategy, entrepreneurship, innovation management, digital transformation, startup development, and behavioral insights. He has developed strong expertise in strategic thinking, business model design, market analysis, decision-making, consumer behavior, innovation processes, and the practical application of behavioral science in business and entrepreneurship contexts. He has also authored several publications in internationally recognized academic journals, focusing on topics related to innovation, entrepreneurship, digital transformation, business strategy, and behavioral approaches to decision-making.

Nikos Rigert Zotas is a Strategic Business and Innovation Consultant and a PhD Candidate at the University of the Aegean, focusing on Business Strategy and Digital Transformation. He holds a degree in Economics and Business Administration from the University of Patras, as well as a Master’s degree in Digital Innovation and Startup Entrepreneurship, jointly delivered by the University of the Aegean and the National Technical University of Athens.

His academic and professional background combines business strategy, entrepreneurship, innovation management, digital transformation, startup development, and behavioral insights. He has developed strong expertise in strategic thinking, business model design, market analysis, decision-making, consumer behavior, innovation processes, and the practical application of behavioral science in business and entrepreneurship contexts. He has also authored several publications in internationally recognized academic journals, focusing on topics related to innovation, entrepreneurship, digital transformation, business strategy, and behavioral approaches to decision-making.